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Manager, Online ReputationLouisville, Kentucky

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Job ID 378906 Date posted 02/04/2020 Facility Kindred Healthcare


We are recruiting for a Manager, Online Reputation to join our Marketing and Communications Team in Louisville, Kentucky.


Job Summary:


Kindred Healthcare is seeking a Manager, Online Reputation to support the Enterprise in monitoring and maintaining online sentiment and online profile accuracy, working to safeguard Kindred Healthcare’s reputation across the internet through results-driven online reputation management strategies.


The Manager, Online Reputation will collaborate with division marketing teams and the enterprise social media team. This position will be responsible for the execution of the existing reputation program with a commitment for listening, adjusting and communicating with customers. This individual must be able to work independently and with a team. The ideal candidate will have social media/online reputation management experience and superior communication skills. This is a full-time position based in Louisville, Kentucky.

Essential Functions:
  • Monitor and respond to online reviews, including negative review tracking and follow up

  • Manage enterprise business listings
  • Manage and update Online Reputation Management (ORM) resource library

  • Manage the day-to-day maintenance of the reputation-monitoring program, in conjunction with a third-party vendor. This includes adding/removing users, location updates, trouble-shooting issues, etc.

  • Work with the Director of Online Reputation to address any issues with review sites or

  • Provide field ORM team members with ongoing support

  • Manage program reporting on a monthly basis
  • Participate in crisis communication “event” calls


  • Have an understanding of search engine behavior, social media, forums, blogs, ratings and reviews

  • Be quick, flexible, and capable to adjust with digital landscape

  • Have excellent communication skills, both verbal and written

  • Ability to balance, multi–task and prioritize requests and still meet deadlines.

  • Understanding of Microsoft Office: Word, Excel, PowerPoint, Outlook, etc.

  • Knowledge of privacy and copyright laws


·Bachelor’s Degree in Marketing, Communications required

· Certified a plus

·5+ years of experience with a recent focus on social media and online community management 

Depending on a candidate's qualifications, this position may be filled at a different level.

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